Playground xyz, a GumGum company, is an advertising technology business and leader in attention measurement and optimisation. We're headquartered in Sydney, Australia, and have offices in Singapore, the United Kingdom, and the United States.
We're on a mission to master the art and science of maximising attention, helping brands capture attention like never before. We've developed the world's first AI tech stack that measures how long people look at ads (we call it Attention Time), verified with real, opt-in eye-tracking data. With our Attention Intelligence Platform (AIP), we're transforming the way that digital media is measured, bought, and sold.
Our technology is used by some of the biggest brands across the globe, the world's biggest agencies, and major publishers. We're a passionate, enthusiastic team who are genuinely spending our days doing what we love the most - creating new disruptive technologies and products for our partners.
The Sales Coordinator - Independent Agencies is a support role for our indies sales team that enables the capacity for the sales leads to prospect and grow the business. The Sales Coordinator is a proactive role in developing collateral, CRM management, client communication and keeping on top of market trends and insights to arm the sales team and develop more client demand for our products. The role will also align closely with the sales leads in assisting with brief responses and helping to manage client and agency relationships, as well as internal relationships and collaboration, as needed.
This role reports to the Sales Manager - National Independent Agencies and supports the broader sales team.
#li-hybrid
What You'll Achieve
The coordinator will play a key role in supporting the sales team.
Support Sales Team: Assist the sales team in various tasks, including preparing sales presentations, proposals, and communication.
Client Communication: Act as a point of contact for clients, addressing inquiries, and ensuring smooth communication between clients and the sales team.
Data Analysis: Analyze market and sales data to identify potential leads and opportunities, and provide insights to the sales team.
Lead Generation: Research and identify potential clients or prospects, and maintain a database of leads for the sales team to pursue.
Campaign Management: Assist in the execution and tracking of digital media campaigns, ensuring they meet client objectives and are delivered on time.
Reporting: Generate and share regular reports on campaign performance and sales metrics with the sales team and clients.
CRM Management: Maintain and update the customer relationship management (CRM) system with accurate and up-to-date client information.
Market Research: Stay updated on industry trends, competitor activities, and digital media advancements to provide valuable insights to the sales team.
Training and Development: Continuously learn about the products and services offered by the company, as well as sales techniques, to prepare for future sales roles.
Collaboration: Work closely with internal teams to ensure seamless execution of digital media campaigns.
Customer Support: Provide support to clients during and after campaigns, ensuring their satisfaction and addressing any issues that may arise.
Any additional adhoc tasks are reasonably required by the company.
Skills You'll Bring
Bachelor's degree preferred
Preferably 1 year in a sales or marketing environment within the tech, advertising, or agency industries
Strong written communication; can summarise articles quickly and format short concise emails
Strong verbal communication and customer service skills
Strong ability to easily build new and lasting relationships
Expert at Powerpoint & Excel
Excellent attention to detail
The ability to multitask, work in a fast-paced environment, and meet deadlines
Ability to learn quickly and work both independently and collaboratively with sales leads
Good administrative, organizational, and problem-solving skills
Proficient in Salesforce
Eagerness to learn and grow
Interested in the digital advertising industry
Interest in sales or marketing fields
Open to feedback & willing to learn new things
Highly organized: will have many tasks and will need to organize and prioritize
Ability to bring projects to completion
What We Offer
Learn about our benefits & perks package at gumgum.com/benefits. If you'd like additional information, your recruiter can share more specifics during the hiring process!
Awards
Shortlisted for Marketing Technology Company of the Year for the 2023 Mumbrella Awards
2024 Winner of 7 BuiltIn Awards on a national, regional, and remote scale - including Remote Best Places to Work at #25 and Best Midsize Places to Work in Los Angeles, CA at #9
Ad Exchanger Programmatic Power Player 2022 and 2021
CTO Hero Award of OTT.X 2023
Digiday Media Awards Europe finalist 2022 and 2021
Finalist for the 2023 AdExchanger Awards Best Video Technology For Media Suppliers
Gold Award at the IAB Mixx Awards in Belgium in the “Best Use of Advertising Technology” category
The Drum Award Digital Advertising: Game-changing Technology for Domino's case study
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